webRetail10 weeks
B2C ecommerce built for performance
Headless site with Next.js, edge cache and conversion-focused UX for a LatAm retailer.
Web Design & Custom AppsDigital Marketing / Ads
Challenge
Slow loads and friction in mobile checkout hurting paid campaigns.
Solution
Redesigned UX, optimized images with CDN, integrated payments and server-side analytics.
Results
- • +39% mobile conversion rate
- • Avg TTFB < 200ms in the US
- • A/B experiments implemented
Core Web Vitals
> 90
Sales uplift
+24%
Approach
- Technical audit and checkout friction map
- Responsive UI build with accessible components
- Edge caching and CDN image optimization
- Server-side tracking and A/B testing rollout
Deliverables
- • Design system and reusable components
- • Campaign-specific landing pages
- • Conversion and performance dashboard
Proof / evidence
Visit project
Stack / tools
Next.jsVercelHeadless CMSCDNGA4/ServerStripe
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